#Web Search

Case studies tagged with this subject. View all case studies.

Still Rotting Google Aug 2026

The Code Yellow Papers: How Google Deliberately Made Search Worse

Google didn’t accidentally ruin search. It ran a code, got scared, and made a business decision to make search worse – because worse search prints money. There’s a moment in the surfaced Department of Justice documents where Ben Gomes – the man who actually ran Google Search – says the quiet part out loud. “I’m […]

Read the case →